Words have power

It’s not what you say,
it’s how you say it.

Boost your marketing with copy that captivates, connects, and converts

Clear, concise words your
customers want to read.

Sales copy that will inspire your
audience to take action.

Grow your brand with better content that drives traffic to your website

I am a Creative CopywriterStorytellerRelationship Builder

Hello, I’m Jenny Wishart

I use my copywriting powers to wow your customers and win more sales

It can be tricky writing copy. Especially when you’re short of time, and when you finally do try and write something you’re faced with writers block!

Well, fear not! I’m a copywriting hero put on this planet to make it easy for you. I create great content by taking the time to dig deep into the heart of your business. I take the time to get to know who you are, why you do what you do and where you want to be. Then, I spend time researching your customers to know precisely how your brand should speak to them.

The result? An authentic voice that feels like your own, sparkling copy your customers love, and better results from your marketing spend.

How I can help your business

It’s easy to overlook copywriting, but well-written, engaging words have so much power! It doesn’t matter if you’re a one-person band or a global brand; your goal is to sell and market your service and make it stand out among your competitors.

As a copywriter, I help you do that with:

  • Consistent messaging and a clear voice across your marketing
  • Website copy that creates more leads and gets more sales
  • SEO-friendly web copy that increases organic traffic
  • Sales copy that grabs attention and wins customers
  • Compelling content that connects and converts
  • Powerful stories that create engagement and build brands

Free ultimate web copy checklist

8 Steps to writing kick-ass web content that increases leads and sales.

Get my FREE Web Copy checklist and learn simple, easy ways to improve your website copy and write words that wow!

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Andrea Tucker
Andrea Tucker
I simply don't blow my own trumpet and when I try, I certainly sound like a fool ... enter wordsmith wizard, Jenny @ Choice Words! Jenny facilitated the processes of creating a Professional Biography and Corporate CVs super easy and was completely non-judgmental. I became less anxious and more confident in myself as Jenny unraveled the relevant achievements, smoothed the wrinkles, teased out the gems and combined it together with just the right dash of personality. Jenny's service was incredibly responsive and professional, and I am keenly anticipating our next occasion to collaborate when I need some Choice Words magic!
Wendy Brown
Wendy Brown
After a lot of procrastinating and searching, I finally found Jenny Wishart from Choice Words to write content for my new website. From the moment I saw her website and our initial meeting, I knew I had found the perfect copywriter. Jenny was easy to get on with; she listened, asked questions, and really got me and my tone of voice. Well-documented processes and timelines, great communication and excellent result with content I love. Absolutely recommend Jenny if you want to revamp your current website or start from scratch. You won't be disappointed!
Nicki Morrell
Nicki Morrell
I recently engaged Jenny Wishart at Choice Words to write copy for our new website. She was recommended to me by our website developer. I found working with Jenny to be very easy, she just picked up the brief, completed it in the time frame and delivered engaging and insightful copy. I will be using Jenny again in the future.
Tim Morrison
Tim Morrison
Jenny recently helped me with the words for my website. She made the process amazingly easy. A few zoom interviews and Shabang… I’ve now got some great copy that explains who I am and what I do. The best thing, I’d never known how to explain that concisely before. And now I do!! Jenny’s communication skills were great. Very professional, very prompt, fun to work with and a great result.
Beth van Hulst
Beth van Hulst
Jenny is a great person and does amazing work! She was able to get all of my scattered thoughts into something concise and still flows. She is thorough and made the process easy. Highly recommended 🙂
Andrew Perry
Andrew Perry
Jenny did an awesome job writing the copy for our new website and landing page. She took the time to sit down with us and understand our business and industry. Was super responsive and easy to work with. Will likely work with her again on future projects.
Suzanne Stokes
Suzanne Stokes
I highly recommend Jenny to help with any writing requirements you may have. She asks all the right questions in order to get an understanding of your business. Her deliveries have been better than I envisaged. Thanks Jenny!
Dawn Whiteside
Dawn Whiteside
Jenny has been amazing helping me organize my thoughts into words and then going the extra mile and helping me organize my social media calendar and structures to make it look amazingly appealing. It all makes sooooo much more sense now, Thanks Jenny YOU ROCK!!!!!
laura Lyttelton
laura Lyttelton
I am so glad I came across Jenny, She knew exactly how to get the words out of my mouth and beautifully put them together. She was fast, efficient and responsive. I would highly recommend & will definitely be using her services in the future!

Let's get your
copy sorted

Stop pulling out your hair! I'm here to help