About Us
We’re a smart digital marketing agency based in Wellington, New Zealand. Our services include lead generation strategy and campaigns, website copywriting and sales copywriting.
We specialise in helping service businesses grow their online presence, get more leads and grow their businesses.
We’re a Wellington marketing agency that helps service-based businesses attract more leads and grow with savvy digital strategies.
Meet Jenny Wishart, Founder of Choice Digital
Marketing Consultant | Lead Generation Specialist | Digital Copywriter
Jenny’s passion for marketing goes beyond just words—it’s about creating real growth for businesses. She founded Choice Digital to help service-based businesses boost engagement, attract more leads, and achieve lasting success with smart digital marketing.
What started with a love for copywriting quickly evolved into something bigger. As she continued to grow personally and professionally, Jenny expanded her expertise to include lead generation strategy and social media marketing—giving her clients a full-service approach to online success.
With over 15 years of marketing experience, Jenny has worked as a marketing consultant, creative copywriter, and social media manager. She’s also completed specialist training in lead generation, digital marketing, and Meta Business Suite (Facebook & Instagram)—all of which complement her strong copywriting skills.
If you’re looking for a collaborative marketing partner who can craft a winning strategy, create awesome sales copy, and drive real results, let’s chat!
What’s in it for you?
A professional, reliable, and responsive service.
Lead generation campaigns and copywriting that grows your business
Value for money with packages to suit your budget.
You can relax and know I’ll do a great job.
My back story
I was born in Bournemouth, England, by the sea. My grandparents had one of those cute British beach huts in Mudeford, Christchurch. I would spend my summers fishing for shrimps, rowing, sailing, and enjoying time with my family.
After school, I moved to London and went to Kingston University, followed by two more years at Solent University, Southampton. My first corporate role was as an in-house copywriter during a placement year for P&O Cruises.
I graduated from university, left England, and lived on a yacht – sailing the entire length of the Barrier Reef. While travelling in Australia, I wrote a journal, bungee-jumped, leapt out of planes, learned to scuba dive, and read many books. I went to Bali and tried to surf (very badly) and then took a job as a deckhand on a yacht in Phuket, Thailand.
I returned to the U.K., worked for JP Morgan Chase in Bournemouth, met a kiwi, and emigrated to New Zealand. He was a winemaker, and we lived in Hawkes Bay. I worked as a contractor writing copy for a handful of small businesses, we kept chickens and went surfing in our spare time. Then we got married, bought a house, and had two kids!
We moved to Wellington, and I raised my boys (sometimes singlehandedly). At the same time, my husband had a job that took him travelling across New Zealand and overseas. To keep me sane, I started freelancing as a writer for local businesses and wrote a parenting blog.
Today I live on the top of a windy hill in the suburb of Karori, Wellington, surrounded by native bush. I’m a working Mum with a thriving digital marketing agency. My kids keep me busy cooking meals, driving to football, swimming and piano lessons. Thanks to my husband, I have a good wine palate and a well-stocked wine cellar.
Run a service-based business? Let’s get you more leads
Forget chasing likes and follows - they don’t pay the bills. If you want more clients and more sales, it’s leads that really count. And we know exactly how to get them.